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Simplifying

Product
Marketing

We are tech marketing and product specialists. Our focus is helping you to differentiate through memorable customer experiences.

Whether you’re a start-up needing a part-time rockstar or a larger company needing to sharpen your focus, we can help.

Product-Market Fit

Get an objective outsider’s input on your value proposition, market fit and competitive positioning.

Go-to-Market

Whether you’re starting from MVP or moving into a new customer segment, you’ll need a go-to-market strategy that fits your resources.

Fractional CMO

For startups and companies that are scaling up, we work as an interim CMO or VP Marketing until you are ready to hire your own.

Brand Strategy

Branding is so much more than visual identity. Find out how to express your brand by designing memorable experiences throughout the customer journey.

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Conversational Marketing

Learn how to engage your customers through dialogue, storytelling and empathy. Consider journey mapping to discover what needs your attention.

Facilitation

Whether you need to pivot your business model or have an innovation workshop, it is always useful to get an informed tech facilitator to guide the discussion.

Let’s Talk

We like to start with a discovery session to understand your solution and business needs. We offer flexible options to fit the stage you’re at ­­­­­­­­­– from one-off facilitated sessions to boosting your leadership team. Contact us at info@electriclime.ca