Fractional
Marketing
Helping tech startups and scale-ups sharpen their focus and figure out their formula for growth.
Working with CEOs who are looking for a proven marketing leader to ensure that their marketing resources will achieve their growth objectives.
Product-Market Fit
Get an objective outsider’s input on your value proposition, market fit and competitive positioning.
Go-to-Market
If you’re entering a new customer segment or growth phase, you’ll need a go-to-market strategy that optimizes your resources.
Customer Personas
Review your target audience and get an in-depth understanding of your customers’ needs and motivations.
Customer Journey
Analyze your customer journey to reduce friction, drive conversions, boost retention & increase differentiation.
Customer Acquisition
Test new approaches for customer acquisition. Leverage your analytics to discover new growth opportunities.
Marketing Engine
Build a marketing engine that will scale with you. From marketing automation & lead nurturing workflows to analytics & metrics.
Let’s Talk
We like to start with a free discovery session to understand your solution and business needs. We offer flexible options to fit the stage you’re at – from specific projects to fractional leadership. Contact us at info@electriclime.ca